"The Golden Age Of Custom Album Packaging" 1970 to 1984 - The Story Behind The Rolling Stones Tongue Logo Review

The Golden Age Of Custom Album Packaging 1970 to 1984 - The Story Behind The Rolling Stones Tongue Logo
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"The Golden Age Of Custom Album Packaging" 1970 to 1984 - The Story Behind The Rolling Stones Tongue Logo ReviewWhat an unreal story! I had never heard of Ernie Cefalu nor was I familiar with the extraordinary cover art that he has created (and still creates) until I read this piece. I actually encountered it as I was researching Rolling Stones albums and fell upon it by pure chance. What I found was an unbelievable story! I felt like I was transported in a time machine back in the 1970's! I had absolutely no idea how an art director/designer/illustrator worked with respect to music, identities nor of the precise relationship with a band and its eternal logo. I read each paragraph with baited breath. I felt as though I was there witnessing history unfold. The characters and stories that he recounts are classic and remind us all of a time when life was cool... in fact, way cooler than it feels now. When people bonded and shared creatively...even when extraordinary art (as Ernie') was so cool and coveted that it was purloined. When things could happen and did. I learned more about major album covers and packaging than I ever expected and was totally smitten with it all! I ate up every word and detail that Erie penned. It is safe to say that I will never look at an album/CD cover the same ever again. Although Ernie worked in tandem with branding for rock stars, this story demonstrates that he too is a rock star in his own right! HIGHly recommended!"The Golden Age Of Custom Album Packaging" 1970 to 1984 - The Story Behind The Rolling Stones Tongue Logo OverviewThe story behind The Rolling Stones tongue Logo told in his own words. Ernie Cefalu's was the designer behind the original Rolling Stones logo which is featured on the Sticky Fingers album. Exert: The logo that I did the finish on and that was used on all the merchandising was done by me well before the end of February of 1971. The one I did was finished black line art. I used matched PMS185 Red and White call out colors with it. The logo that John Pasche did was used on the "Sticky Finger album sleeve and back cover, and when you look at the two logos side by side, you will clearly see that they are really different.

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